Amazon bulk campaign creation in BlooprintAI means filling one CSV template per campaign type, uploading it once, and letting the software create every campaign, ad group, keyword, target, bid and budget through the official Amazon Ads API. A launch of eighty ASINs becomes a spreadsheet you can check, reuse and hand to a colleague, instead of a day in the campaign wizard.
A sensible Sponsored Products structure for one product family is at least four campaigns: auto, exact, phrase and broad, often with product targeting on top. For a catalogue of fifty families that is two hundred campaigns, each created by clicking through the same wizard with the same settings. Names drift, a bid gets typed as ₹50 instead of ₹5, and nobody notices until the spend report.
Amazon's own answer is the bulk operations spreadsheet, which works but has dozens of columns, strict formatting and error messages that take practice to read. Blooprint's guide to Amazon bulk sheets on blooprintai.in covers that route; this page is about the simpler one.
There is a template for each combination, such as Sponsored Products with keyword targeting, Sponsored Products with product targeting, Sponsored Brands or Sponsored Display. You only see the columns that apply.
Each row carries campaign name, portfolio, daily budget, start and end dates, bidding strategy, ad group, SKU or ASIN, keyword or target with match type and bid, and placement adjustments.
BlooprintAI validates the file before anything is sent to Amazon and shows what will be created.
Creation runs in the background through the Ads API. A results file lists every row with its outcome, including the rows Amazon rejected and the reason, so you fix only those and upload them again.
| Campaign type | Columns you control |
|---|---|
| Sponsored Products, keyword | Campaign, ad group, SKU, keywords with broad, phrase or exact match, bid per keyword, negatives, budget, bidding strategy, placement adjustments |
| Sponsored Products, product or category | ASIN or category targets with bids, negative targets, plus the same campaign settings; a category finder looks up Amazon category IDs |
| Sponsored Products, auto | Campaign, ad group, SKUs, default bid, budget, negatives |
| Sponsored Brands | Headline, brand logo, creative type, creative assets, landing page, keywords and bids |
| Sponsored Display | Tactic, bid optimisation setting, landing page, targets and bids |
The same bulk approach continues after launch: add keywords, ASINs or SKUs to existing ad groups from a file, and upload negative keywords and negative targets with a confirmation step before they are applied.
Creation is the start. The next week you will want to see which new keywords are converting, which are spending without orders, and where the bids need to move. All of that is in the same account-wide table used for bulk optimisation: filter by campaign name prefix, sort by ACoS, review the summary, apply a bid change, keep the log.
Nothing about the campaigns you created changes unless you change it. BlooprintAI does not rebalance budgets or move bids on its own.
Bulk campaign creation, bulk bid and budget changes, and keyword analysis for Amazon India and UAE. ₹14,999 per month, 7-day free trial.
Learn more →Filter thousands of keywords and change their bids together, with a summary first and a log after.
Learn more →How Amazon's own bulk spreadsheet works, and when it is the better choice.
Learn more →Amazon SP, SB and SD campaigns and Flipkart PLA campaigns in bulk from one CSV.
Learn more →Either with Amazon's bulk operations spreadsheet in the ad console, or with software such as BlooprintAI, where you fill one CSV per campaign type and upload it once. The software creates the campaigns through the Ads API and reports the result of every row.
No. It has simpler templates with named columns such as Campaign Name, Budget, Keyword, Match Type and Bid. If you want Amazon's format you can also export your account as an Amazon bulk spreadsheet from the Reports Center.
Yes. Sponsored Brands templates carry headline, logo, creative and landing page; Sponsored Display templates carry tactic, bid optimisation and targets. Both go through the same upload and results flow as Sponsored Products.
The valid rows are still created. The results file lists each row with its outcome and Amazon's reason for any rejection, so you correct those rows and upload only them.
Practical limits come from Amazon's API rate limits rather than the template. Large files run in the background and you can watch the status; a launch of several hundred campaigns is normal use.
Yes. The Amazon plan covers Amazon.in and Amazon.ae profiles, and the templates are the same with bids in dirhams.
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