Flipkart's advertising tab in Seller Hub, often called Flipkart Ads Manager, is free and is where every PLA and PCA campaign lives. BlooprintAI connects to Flipkart's Ads API and adds bulk PLA creation from a CSV, bulk bid and placement changes, and reporting the seller dashboard does not show, for Flipkart and Shopsy together at Rs 12,999 a month.
A note on names: Flipkart Ads Manager is what sellers call the Advertising section of Seller Hub. The product named Flipkart Ads Manager on flipkartcommercecloud.com is a retail-media platform sold to other retailers and is not what this page is about.
| Flipkart Ads (Seller Hub) | BlooprintAI | |
|---|---|---|
| Marketplaces | Flipkart and Shopsy (Seller Hub, Advertising tab) | Amazon India, Amazon UAE, Flipkart, Shopsy (others coming soon) |
| Amazon.in support | No | Yes, built for it (Amazon SPN partner) |
| Flipkart support | Yes, it is the system of record | Yes, PLA campaigns plus Shopsy, self-serve |
| Pricing and currency | Free; you pay cost per click in INR (checked 29 Sep 2026) | Rs 14,999/month Amazon, Rs 12,999/month Flipkart + Shopsy; 10% off 6 months, 20% off 12 months (checked 29 Sep 2026) |
| INR pricing | Yes (ad spend only) | Yes, public |
| Free trial | Not applicable | 7 days, no card |
| Bulk campaign creation | Campaigns are created one at a time; no CSV bulk upload found | Yes, one CSV for Amazon SP, SB, SD and Flipkart PLA |
| Automation model | Smart ROI campaigns, Budget Rule and Smart Rule Manager built into Flipkart | Suggestions you review and apply in bulk; no auto-bidding |
| Best for | Sellers with a handful of campaigns who do not also sell on Amazon | Indian sellers and agencies on Amazon.in and Flipkart who want scale and to approve every change |
Blooprint's Flipkart ads guide on blooprint.in covers setup and the campaign types in detail; this page stays on the tool decision. In short, Seller Hub gives you:
For a seller with a dozen FSNs and three or four campaigns, this is enough. The cost is your time, not money.
How BlooprintAI works, so this comparison is fair: it is bulk-workflow software, not a bidding robot. It creates campaigns in bulk from a CSV, filters keywords and targets by ACoS, CPC, CVR or spend, shows suggested bids, and applies the bid, budget and placement changes you approve, with a summary first and a log afterwards. It does not auto-bid, run hourly rules, add negatives on its own, daypart, or offer a custom dashboard builder. If you want fully hands-off bidding, some of the tools on this page do that and BlooprintAI does not.
Be clear about what is covered. BlooprintAI creates and optimises PLA campaigns. PCA performance appears in the Flipkart reporting dashboards next to PLA, but PCA campaigns are not created from BlooprintAI today. Smart ROI campaigns are managed by Flipkart's own system; BlooprintAI reports on them but the bidding logic is Flipkart's.
If most of your Flipkart spend is PCA or Smart ROI, the reporting side of BlooprintAI is the part you would use, and the CSV bulk creation matters less.
PLA campaigns in bulk from a CSV, placement bids, keyword control and deeper reporting for Flipkart and Shopsy.
Learn more →The six options that actually touch Flipkart ads, from Seller Hub to Hector, Artha360 and BlooprintAI.
Learn more →What the free console already does, and the point at which a tool on top of it pays.
Learn more →Work out ACoS and ROAS from ad spend and ad sales before you compare tool prices against your margin.
Learn more →Sellers use the name for the Advertising section of Flipkart Seller Hub, where PLA, PCA and Smart ROI campaigns are created and reported. It is free to use; you pay per click. The separate Flipkart Ads Manager product on Flipkart Commerce Cloud is for other retailers.
Not from a CSV, as far as we found; campaigns are created one at a time. BlooprintAI creates PLA campaigns in bulk from a CSV through Flipkart's Ads API, with keywords, placements and budgets set in the file.
PCA and Smart ROI campaigns show up in BlooprintAI's reporting alongside PLA. Campaign creation and bulk bid changes cover PLA campaigns; PCA campaigns are not created from BlooprintAI today.
No. You filter, review a summary and apply bid, budget or placement changes in bulk, and each run leaves a log. There is no automatic or hourly bidding.
Yes. Shopsy uses the same seller backend and ad system as Flipkart, so the Rs 12,999 a month plan covers both, before GST.
No. You authorise BlooprintAI on Flipkart's own screen for the Ads API and separately for seller data. Tokens are stored encrypted and access can be revoked at any time.
Join 500+ brands powered by our team with