Helium 10 and Jungle Scout are the two best-known Amazon seller suites. For an Indian seller the short answer is: Helium 10 if you need the broadest toolset and support for every Amazon marketplace including Amazon.in; Jungle Scout if product research is the main job and the lower entry price matters. Both bill in US dollars, and neither covers Flipkart. Details and prices below.
Helium 10 prices are from helium10.com/pricing, read 29 Sep 2026. Jungle Scout's pricing page did not render numbers to our reader, so its prices come from RevenueGeeks, a third-party site; confirm on junglescout.com before buying.
| Helium 10 | Jungle Scout | |
|---|---|---|
| Marketplaces | Amazon (24+ marketplaces), Walmart, TikTok Shop | Amazon only; India listed as partial support |
| Amazon.in support | Yes (per RevenueGeeks, third-party) | Partial (vendor's own wording) |
| Flipkart support | No | No |
| Pricing and currency | USD: Platinum $129/month ($99 promo), Diamond $359 ($279 promo), Enterprise from $1,499 (checked 29 Sep 2026) | USD: Starter $49/month ($29 on annual), Growth Accelerator $79, Brand Owner + CI $399 per RevenueGeeks; Cobalt custom (checked 29 Sep 2026) |
| INR pricing | No | No |
| Free trial | None shown on the pricing page (no long-term commitment) | 7-day money-back guarantee, no card |
| Bulk campaign creation | Not stated on pages read | Not stated on pages read |
| Automation model | Helium 10 Ads (ex-Adtomic), sold as automation for Amazon PPC; Diamond tier per RevenueGeeks | Ads automation sits in Cobalt (custom-priced); core plans are research tools |
| Best for | Keyword and product research, multi-country Amazon sellers | Product research and validation before launch, US sellers |
| Your situation | Pick |
|---|---|
| Selling on Amazon.in and need full data for it | Helium 10 |
| Choosing a first product to sell on Amazon.com | Jungle Scout |
| Want research and PPC automation in one bill | Helium 10 (Diamond or above) |
| Tight budget, research only | Jungle Scout Starter on annual billing |
| Large brand wanting category intelligence | Jungle Scout Cobalt or Helium 10 Enterprise; get both quotes |
| Sell on Flipkart or Shopsy as well | Neither covers it; see below |
At about Rs 96 to the dollar on 29 Sep 2026, Helium 10 Platinum is roughly Rs 12,400 a month and Diamond about Rs 34,500; Jungle Scout Starter is about Rs 4,700, Growth Accelerator about Rs 7,600 and Brand Owner + CI about Rs 38,300. Promo prices, which both vendors change often, lower these. Neither vendor lists an INR price.
All INR figures on this page are before GST. Indian invoices carry 18% GST, and Indian businesses paying a foreign vendor in USD usually pay IGST on the import of the service plus a card forex markup, so add those to any dollar price before comparing.
Neither suite touches Flipkart or Shopsy, and both charge in dollars. If your question is which tool runs the ads on Amazon.in and Flipkart once the research is done, that is what BlooprintAI is for: bulk campaign creation from a CSV, bulk bid and budget changes from filtered tables, and one dashboard across marketplaces, at Rs 14,999 a month for Amazon and Rs 12,999 for Flipkart + Shopsy, with a 7-day trial and no card.
How BlooprintAI works, so this comparison is fair: it is bulk-workflow software, not a bidding robot. It creates campaigns in bulk from a CSV, filters keywords and targets by ACoS, CPC, CVR or spend, shows suggested bids, and applies the bid, budget and placement changes you approve, with a summary first and a log afterwards. It does not auto-bid, run hourly rules, add negatives on its own, daypart, or offer a custom dashboard builder. If you want fully hands-off bidding, some of the tools on this page do that and BlooprintAI does not.
Bulk campaign creation, bid and budget changes in bulk, and search-term analysis for Amazon India and UAE.
Learn more →PLA campaigns in bulk from a CSV, placement bids, keyword control and deeper reporting for Flipkart and Shopsy.
Learn more →What an Indian seller gives up and gains by leaving Helium 10 for an INR-priced ads tool.
Learn more →Why Jungle Scout's partial India support matters and what to use for Amazon.in ads instead.
Learn more →Helium 10 has the broader toolset and supports every Amazon marketplace including Amazon.in. Jungle Scout is cheaper to start and focused on product research, with India listed as partial support. Pick by the job: research on a budget, Jungle Scout; everything including ads, Helium 10.
Jungle Scout lists India as a partially supported marketplace, so some data and features are limited for Amazon.in. Helium 10 covers Amazon.in fully according to third-party reviews. Neither works for Flipkart.
Jungle Scout. Its Starter plan is $49 a month, or $29 on annual billing per RevenueGeeks, while Helium 10 Platinum is $129, with a $99 promo, checked 29 Sep 2026. Both bill in USD, so add IGST and forex.
Helium 10 does, through Helium 10 Ads, in its higher tiers. Jungle Scout's ads automation is only in Cobalt, its custom-priced enterprise product; the standard plans are research tools.
Jungle Scout offers a 7-day money-back guarantee with no card. Helium 10's pricing page showed no free trial on 29 Sep 2026. BlooprintAI, for ads only, has a 7-day trial with no card.
Flipkart's own Seller Hub, or one of the few tools that cover it: BlooprintAI, Hector, Artha360, Mark8 IQ and Adyogi. Helium 10 and Jungle Scout do not support Flipkart.
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